by Randy Matheson | Mar 31, 2026 | Artificial Intelligence
A conversation with Uwe Stueckmann, former EVP & Chief Customer and Marketing Officer at Loblaw, now co-founder of Innovative Marketing. The Adoption Gap Is Real, And It's Self-Inflicted Here’s a number worth sitting with: 45% of businesses have paid AI...
by Randy Matheson | Mar 11, 2026 | Artificial Intelligence, Society & Impact, Trends & Strategy
This week marks the 150th anniversary of the first telephone call — Alexander Graham Bell to Thomas Watson: “Mr. Watson, come here, I want to see you.” It’s a moment worth pausing on, not just as a piece of trivia, but as a reminder that the...
by Randy Matheson | Feb 3, 2026 | Artificial Intelligence, Trends & Strategy
Toronto, ON – February 2, 2026 – Innovate Marketing today announced a strategic partnership with Twenty44 to deliver AI Workforce and Organizational Readiness Assessments tailored to the retail sector. The partnership will provide retail organizations with...
by Suzanne Costa | Nov 24, 2025 | Artificial Intelligence, Trends & Strategy
AI is not a future bet; inaction has become a strategic liability. While executives often calculate the ROI of adopting AI, they rarely quantify the compounded cost of delaying it. The Real Cost of Doing Nothing The consequences of delay are already visible across...
by Suzanne Costa | Nov 18, 2025 | Artificial Intelligence, Ethics & Regulation, Trends & Strategy
Your organization is probably facing an AI problem, it isn’t about performance or adoption, but rather a more subtle issue. Employees across various departments are using AI tools without the oversight of IT and Security, creating a governance challenge that...
by Suzanne Costa | Nov 10, 2025 | Artificial Intelligence, Ethics & Regulation, Trends & Strategy
At Twenty44, we’ve seen it repeatedly: you don’t maximize the value of AI by outrunning risk, you do it by understanding it. Risk isn’t the brake; it’s the steering. Ignore it, and velocity just takes you faster in the wrong direction. PwC found that 80% of executives...